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Content Brief Creator

Writer-ready content briefs, built from the live SERP.

Enter one topic or upload a list. DeepSerp reads the ranking pages and returns a full brief for each: outline with word counts, FAQs, entities, metadata options and a fact-check list.

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Single topic or bulk CSV
Export to Word or PDF
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3 stepskeyword → assigned article
01
Step 01
Add your topics
Type a single keyword or upload a CSV, then choose country and language.
02
Step 02
We read the SERP
DeepSerp analyses the ranking pages for structure, entities, questions and facts.
03
Step 03
Hand it to a writer
Review the brief, export to Word or PDF, and assign it.
What you get

Insights that make the article better than what ranks today

Every brief is built from the pages already ranking for your topic. These are the parts writers find most useful.

Content gaps
See what the top pages leave out
DeepSerp reads the top 10 pages side by side and scores how well each subtopic is covered. Weakly covered subtopics and angles only one or two competitors take are listed as your openings, with how many pages touch each one.
POORLY COVERED ACROSS RANKING PAGES
How to calculate essential monthly expenses2 of 10 pages
Fund size for freelancers and irregular income1 of 10 pages
Rebuilding the fund after using it1 of 10 pages
Where to keep it if you have high-interest debt3 of 10 pages
UNIQUE ANGLES
Sinking funds vs emergency funds1/10Automating savings2/10Couples and shared funds1/10
Facts to verify
Conflicting facts, flagged before you publish
Every number, limit and claim is read off the ranking pages and listed with its source. When pages disagree, the conflict is shown first with each side's figure, so your writer resolves it before drafting instead of repeating a competitor's error.
recommended fund sizeConflict
3–6 mo
bank-a.com
6–12 mo
advisor-blog.com
14 more facts agreed across sources
FDIC insurance limit per depositor$250,000fdic.gov
expenses to includeessentials onlybank-a.com
suggested first milestone$1,000advisor-blog.com
typical account typehigh-yield savingsbank-b.com
Content blocks
Formats competitors aren't using
The brief checks which formats the ranking pages already use, then suggests interactive and visual blocks none of them have, such as calculators, templates and quizzes. Each comes with where it goes in the outline and why it will make the page stand out.
CalculatorEmergency fund target calculatorSection 2
None of the top 10 pages let readers work out their own number.
Template6-month savings plan worksheetSection 4
A downloadable plan earns links and repeat visits.
QuizIs this really an emergency?Section 5
Turns a list of rules into something readers can test themselves on.
Metadata
Titles sized to what Google already shows
Three title and description options, matched to the length and style of the top 3 results.
TOP 3 TITLES AVERAGE 28 CHARACTERS
DIRECT AND DESCRIPTIVE
How to Build an Emergency Fund
How much to save, where to keep it, and a step-by-step plan to get there.
BENEFIT-LED
Build a Safety Net in 6 Months
A simple plan to save 3–6 months of expenses without changing your whole budget.
QUESTION-LED
How Big Should Your Emergency Fund Be?
Find your number, pick the right account, and start saving this month.
Also in every brief

Everything else your writer needs

Export to Word or PDF
Things to know
Key terms and standards with a watch-out note for each, so common mistakes stay out of the draft.
Brief snapshot
Search intent, funnel stage, content type, target word count, reader, reading level and tone.
Section-by-section outline
H1 and H2s with purpose, talking points, word range, format and keywords for each section.
FAQs
Question-form H3s drawn from People Also Ask and the top-ranking pages.
Image suggestions
Hero, diagrams and infographics tied to sections, with alt text written for screen readers.
URL slug and H1 options
A recommended slug plus alternative H1s to pick from.
Keywords
Related searches and PAA terms Google shows for the topic, with volume.
Entities to mention
Organisations, standards and concepts the ranking pages reference.
Writing guidelines
House rules for headings, paragraphs, keyword placement and internal links.
Sources
Every ranking page the brief was built from, linked for reference.
Why it matters

Briefs your writers can trust

Grounded in what ranks
Outline, entities and word counts come from the current top pages, along with the content gaps they leave open.
Facts flagged, not invented
Every figure is quoted with its source, and conflicting claims are surfaced first so nothing ships unchecked.
Hours of research, done in minutes
Skip reading ten tabs per topic. Hand over a Word or PDF brief with guidelines and a pre-submit checklist built in.
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